Fero will announce the launch of its intelligent freight interface at the Ai Everything Conference in DWTC – a platform that will catalyze freight’s foray into the 2nd generation of digitisation.”For the very first time in the MENA Region, Fero is proud to be introducing the world’s 1st Ai-enabled voice agent for the logistics industry. With a technology that will replace repetitive human interaction and eradicate human error, Fero aims to spearhead the advent of the 4th Industrial Revolution in the logistics,” said the company in a statement.

Through the engineering and development of Ai voice-agent, TiA-Transport Interactive Agent, Fero combines machine learning that is powered by a unified web platform with an infinite amount of Natural Language Processing capabilities, allowing for factual data extraction & machine translation in an approach to assist stakeholders to reduce largely avoidable costs and energy in the freight ecosystem. Fero’s creation of TiA is an innovation aimed at making manual human coordination an obsolete process.

“We are thrilled to be launching this technology in the UAE- host of the world’s first Ministry of Ai, it is definitely a cultivating environment for advanced technological innovation. The Ai Everything Event brings together global thought leaders and experts in the industry, and we truly believe that it is the best platform for us to showcase “the world’s first” in our space, taking form in the UAE and beginning the journey of placing UAE on the global map of innovation in Ai,” explained Abhinav Chaudhary, the CEO of Fero.

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