Visa, a global leader in digital payments, and Whish Money, a leading regional fintech, have announced a landmark partnership. The collaboration will empower Whish to integrate Visa’s cutting-edge payment solutions while expanding Visa’s reach to over 1 million Whish app users. A signing ceremony marked the milestone, signaling a transformative shift in the region’s fintech landscape.

Leila Serhan, Senior Vice President at Visa and Group Country Manager for the North Africa, Levant and Pakistan (NALP) region, commented on the partnership, “This strategic partnership between Visa and Whish is the first in the levant region with an e-wallet and money transfer company, and we align with Whish on multiple pillars, most of which, trust and innovation. This partnership will enable us to bring our advanced payment technologies to a broader audience, facilitating seamless and secure money movement across the world. And as Whish is already present globally and is further expanding its reach, we can further facilitate the international growth through our presence in over 200 countries.”

Toufic Koussa, CEO and Co-Founder of Whish Money, added, “We are excited to embark on this new collaboration with Visa which marks a significant milestone for Whish Money. By integrating Visa’s cutting-edge technology and services, we are poised to enhance our payment solutions and provide even more secure and efficient financial services to our customers. This partnership underscores our commitment to innovation and excellence in the fintech industry and is a testament to the thorough and careful due diligence Visa undertakes while engaging in such an affiliation given their high compliance standards. Our commitment to compliance and security has enabled us to achieve this unique partnership in the region.”

This alliance aims to redefine digital payments and financial services, combining Visa’s global expertise with Whish’s regional innovation. Together, they will drive economic growth and set new standards for security and efficiency in the industry.