In a collaborative effort fueled by a shared commitment to innovation and providing dynamic support to emerging businesses and startups, OW Digital and HubSpot have announced a complimentary webinar. Titled ‘How to: Leverage AI for an Effective Sales Strategy in Your Startup,’ the webinar will be led by Stavriana Nathanail, Head of OW Digital, and feature insights from Eoin McGuinness, Head of HubSpot for Startups in MENA, CEE, and the UK.

The free webinar offers a chance to gain practical insights, advice, and effective practices in creating a growth-propelling sales strategy through the transformative power of artificial intelligence. In this session, participants will acquire essential knowledge about refining their sales strategy, including insights into their business model, constructing impactful buyer personas, utilising AI, automation, and CRM tools to build a dynamic sales pipeline, and devising successful lead nurturing strategies.

“As a bonus, registrants will get a complimentary digital swag bag, featuring valuable software, exclusive discounts, and more. Don’t miss this opportunity to elevate your business strategy and receive valuable resources for your growth journey,” the companies said in a statement.

The webinar will take place on Thursday, 14th December 2023 at 4 pm (GST). Startups and entrepreneurs can register for the event, here.